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Your Painting Companies

Logo in 3 Steps

If you want to Start a Painting Business a well thought out logo can define your companies core values in a blink of an eye. It’s essential to have a profession logo to represent your painting business. There are 3 basic steps to creating a great painting company logo.


  1. Understanding

  2. Planning

  3. Design

Painting companies logo

1. Understanding Why You Need a Logo For Your Painting Company

Business really is like dating, you’re trying to attract the right customers and make them fall head over heels in love with your brand. Your logo will have a huge impact on the first impression your business is going to make.


Because your logo is such an essential part of your brand, you want to make sure it’s done well. All your branding materials will have your logo on them. It’ll stare back at your customers from your website, your packaging, and your business cards. Make it count!

2. Planning Your Painting Company Logo

Like naming your paint company, you need to understand what your painting company’s core personality is. It will be easier for you to make a design decision once you have a clear idea what makes your business unique.


If you could describe your painting company in 3 words what would it be? What makes your business special? What's important to your company? These are the things you need to ask yourself before creating a logo for your painting business.


To help plan for your painting company logo try to find inspiration from other painting or construction companies. Ask your co-workers what they think of your ideas. Try brainstorming first and get out all the good and the bad names on paper.

3. Designing your painting company logo

Now that you have a plan set you need to attack the design. There are a lot of different styles of design so pick one that meshes with your companies style.


Outsource the design process. There are a lot of websites that offer graphic design for extremely cheap. My million a year painting company’s logo was made by a gentleman from India for $10. The logo came out amazing and customers always commented on it. I just gave him the basic ideas and he emailed me a few different options, and I made him tweak some things. 

Try these sites:


Fist, come up with your logos style and type, then move on to your colors.



  • Classic- A classic style gives you better staying power and can help you reach a broader audience.


  • Retro- A vintage logo tells customers that history is important to you and that whatever you sell is done right.


  • Modern- This style uses a lot of white spaces, minimal details and simple lines often resulting in sleek, pared back logos.


  • Fun- Fun and quirky style tend to be colorful and cute and often uses symbols or illustrations to create a positive and friendly vibe.



  • Monogram- Lots of businesses choose to go by their initials, just think of HP, CNN or H&M.


  • Logotypes- Try using your company name as a logo.


  • Pictorial- They are iconographic images that are easily recognizable and represent your brand with an image.


  • Abstract- An abstract logo mark will condense your business into a symbol that is truly unique to you.


  • Combination- Combines a symbol with a word mark to create an easily recognizable logo.


  • Emblem- emblems are also often a combination of word and pictorial elements. They usually consist of text integrated into a symbol or icon, such as badges, seals or crests.



  • Familiarize yourself with Color Theory, it will teach you what colors go with one another it works great. I use this website here:


  • Colors have emotions and ideas attached to them for example red stands for passion and excitement while blue stands for calm and trust. Cool huh?



That all there is to designing a painting company logo. Here are some tips to confirm you selected a great design.


  • Can you tell what it is in 2 seconds?


  • Will people immediately know what your business does?


  • Is it simple and memorable? Will your customers be able to remember it?


  • Is it unique? Does it set you apart from your competitors?


  • Does it appeal to your target audience?

Related Articles:

Why Your Painting Company Name Can Impact your Business

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